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11 surprising reasons why not caring is attractive

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We all want to be attractive to potential mates.

But the truth is that many of us go about it in totally the wrong way, trying our best to appeal to those we’re interested in.

…And it backfires almost every time!


It sounds paradoxical, but the more you care the less attractive you become.

Here’s why.

11 surprising reasons why not caring is attractive

1) Not caring shows value

All of us have an inner dialog and an inner perspective about ourselves as a sexual and romantic candidate.

At the most basic level:

We consider ourselves either the selector or the selectee.

In other words, deep down we see ourselves as the one who chooses a partner, or who is chosen by a partner.

When you don’t care about appealing and demonstrating your value to a potential partner you’re making it crystal clear which POV you have.

You see yourself as the one who selects a partner.

You will decide who catches your interest and appeals to you.

You know your value and have no need to demonstrate it to others or win their approval.

This increases attraction in all those around you, because it demonstrates both self-knowledge and self-confidence.

You’re not asking the crowd what you’re worth:

You know it.

And you’re not waiting for somebody to come along and tap you on the shoulder.

You’re the one who sets the pace!

2) Not caring is powerful

Not caring shows that you know your own power.

It is like the difference between someone asking what you think of their physique while another person works out, fully focused on the process and uninterested in the opinions of others.

Which one will strike you as more attractive in terms of their personality?

The thing is:

So many of us are haunted by this awful feeling that we’re lacking or not being appreciated enough by those around us.

And it tends to become a self-fulfilling prophecy.

So how can you overcome this insecurity that’s been nagging you?

The most effective way is to tap into your personal power.

You see, we all have an incredible amount of power and potential within us, but most of us never tap into it. We become bogged down in self-doubt and limiting beliefs. We stop doing what brings us true happiness.

I learned this from the shaman Rudá Iandê. He’s helped thousands of people align work, family, spirituality, and love so they can unlock the door to their personal power.

He has a unique approach that combines traditional ancient shamanic techniques with a modern-day twist. It’s an approach that uses nothing but your own inner strength – no gimmicks or fake claims of empowerment.

Because true empowerment needs to come from within.

In his excellent free video, Rudá explains how you can create the life you’ve always dreamed of and increase attraction in your partners, and it’s easier than you might think.

So if you’re tired of living in frustration, dreaming but never achieving, and of living in self-doubt, you need to check out his life-changing advice.

Click here to watch the free video.

3) Not caring takes the pressure off

Another one of the surprising reasons why not caring is attractive is that it takes the pressure off.

Even when you meet someone you’re very interested in, if they put a lot of pressure on you or try to move too fast it can be a huge turn off.

The person who doesn’t care does the opposite.

He or she gives you the time and the space to come to your own conclusions about how you feel.

They accept rejection without taking it personally and move on to someone who wants them.

This makes them much more attractive to potential mates.

When there’s less pressure and no rush, you can really take your time to see if something serious can develop or not, instead of feeling like someone’s breathing down your neck the whole time.

4) Not caring is genuine

Another one of the surprising reasons why not caring is attractive is that it’s authentic.

Many “nice guys” can’t figure out for the life of them why women react poorly to them.

But it’s simple:

They’re not being true to themselves or expressing how they really feel, and that energy radiates out from a mile away.

Someone who doesn’t care nor depend on the validation of others, is being authentic.

They’re being themselves and not waiting on anybody else to give them a stamp of approval.

That’s very attractive, because they aren’t just pretending to be nice or pretending to find you interesting.

5) Not caring gives you leverage

Not caring is attractive, because it’s smart.

The truth is that most people who get invested too quickly in someone else are deeply insecure.

People who don’t care avoid this by trashing the fantasy that others will “complete” them or somehow save them.

They aren’t looking to be saved, they’re just open to love if and when it comes.

Because of that, they don’t fully invest unless and until they are sure it’s a meaningful and worthwhile connection.

This gives them leverage to pursue various people and find the right person, instead of wasting time leading anyone on.

Like I said:


6) Not caring lets you drop the labels

One of the other surprising reasons why not caring is attractive is that it gets rid of many of the unattractive labels that separate and confuse people.

A high-value man or woman who doesn’t hang on to labels like being “good,” is able to accept and meet their dark side…

Without the shame…

Without the judgment…

Without buying into the various social narratives we’ve constructed.

A man or woman who doesn’t care about labels anymore becomes much more attractive, because he or she has made the most major shift any of us can make.

He or she has made the shift:

From beliefs and labels, to action and results.

This is very attractive to those around this person, because they see someone who’s no longer living in their head and is living in the real world instead.

7) Not caring shows your place in the tribe

One of the surprising reasons why not caring is attractive is that it demonstrates extremely high social validation.

Think about it:

In a group of people, who cares the most about getting attention, approval, rewards and permission?

Those on the bottom.

Those who are respected by everyone and already know and are satisfied with their role aren’t hungry for scraps.

They’re walking confidently.

They’re sure of their mission.

They say their name proudly and without caring how you react.

And that’s extremely attractive.

8) Not caring makes your words more powerful

It may seem bizarre, but another of the surprising reasons why not caring is attractive is that it makes your words more powerful.

When you aren’t invested in a person or situation, your words become weighted with the authority of someone who’s neutral.

By showing that you don’t have a dog in the fight, you’re essentially saying that your words are genuine and not tainted by self-interest or ulterior motives.

If you laugh at someone’s joke…

…It’s because it’s funny.

If you chat to a girl by the bar…

…It’s because you felt like doing it at that moment.

You don’t have some grand design or master plan. You’re just out here living your best life and being you.

And that’s hot!

9) Not caring gives life space to happen

Someone who doesn’t care knows that love will come.

They don’t base their life on expectations and thoughts of the future or finding the perfect mate.

They embrace their personal power, and let the person of their dreams show up naturally.

That’s the thing:

We want so badly to find the person who will complete us.

But the person who’s really going to complete us before anyone external is ourselves.

When it comes to relationships, you might be surprised to hear that there’s one very important connection you’ve probably been overlooking:

The relationship you have with yourself.

I learnt about this from the shaman Rudá Iandê. In his incredible, free video on cultivating healthy relationships, he gives you the tools to plant yourself at the center of your world.

And once you start doing that, there’s no telling how much happiness and fulfillment you can find within yourself and with your relationships.

So what makes Rudá’s advice so life-changing?

Well, he uses techniques derived from ancient shamanic teachings, but he puts his own modern-day twist on them. He may be a shaman, but he’s experienced the same problems in love as you and I have.

And using this combination, he’s identified the areas where most of us go wrong in our relationships.

So if you’re tired of your relationships never working out, of feeling undervalued, unappreciated, or unloved, this free video will give you some amazing techniques to change your love life around.

Make the change today and cultivate the love and respect you know you deserve.

Click here to watch the free video.

10) Not caring doesn’t mean being heartless

Another of the surprising reasons why not caring is attractive is that it’s often misunderstood.

Not caring whether others are attracted to you or not is attractive because it’s confident.

But it doesn’t mean that you’re a jerk or that you make cruel comments and jokes.

It simply means that you know your own value and you go about your own life without expecting others to hop on board and validate and praise you.

You still help out if you can.

You still say a kind word to someone who’s struggling or discuss the issues of our world with a heart.

Not caring doesn’t mean not caring about anything! Nihilism is actually deeply unattractive and apathetic.

No, not caring in the best sense means not waiting or expecting anyone else to make your life good.

And that’s sizzling hot to those around you.

11) Not caring makes caring so much more special

Last but not least…

One of the most surprising reasons why not caring is attractive is that it makes caring so much more special.

If you are dating someone who falls deeply in love after a week with every second person he or she meets…

It’s just not very special!

Somebody who doesn’t usually care has a lot more impact when he or she becomes truly interested and gives love and affection.

It’s really supply and demand:

The kisses, caresses and validation given out by someone who doesn’t generally care mean so much more!

Because they’re coming to you and nobody else!

And that’s special, rather than just run of the mill and feeling like you’re being lavished with love by someone who gives it to everyone.

Women don’t like jerks…

And men don’t like high-maintenance chicks…

The idea that men like women who are high maintenance and women are into jerks isn’t quite right.

Sometimes it just looks that way from the outside.

But the truth is:

Men and women like someone they know is potentially interested but not weakly dependent.

They like a challenge to gain the love and interest of a high value individual.

They want a chance with someone they’re attracted to, not a red carpet…

And that’s the thing:

Not caring is attractive because it demonstrates high self-worth.

Those who are dependent on others can often give off a strong energy of neediness and weakness.

They want someone to tell them they’re “good enough,” good-looking or worthy of attention…

It’s simply very unattractive.

Not caring shows that you know what you’re worth and you don’t need anyone else to validate or approve of you.

It’s really all about personal power and being true to yourself.

As I mentioned earlier, learning to develop and claim your own personal power is key to being attractive and finding the partner of your dreams.

When you know your own worth and express it through real action, your neediness begins to fade.

You realize just how much you have to give.

And you let others come to you!

Can a relationship coach help you too?

If you want specific advice on your situation, it can be very helpful to speak to a relationship coach.

I know this from personal experience…

A few months ago, I reached out to Relationship Hero when I was going through a tough patch in my relationship. After being lost in my thoughts for so long, they gave me a unique insight into the dynamics of my relationship and how to get it back on track.

If you haven’t heard of Relationship Hero before, it’s a site where highly trained relationship coaches help people through complicated and difficult love situations.

In just a few minutes you can connect with a certified relationship coach and get tailor-made advice for your situation.

I was blown away by how kind, empathetic, and genuinely helpful my coach was.

Click here to get started.

Written by Paul Brian

I’m a multimedia journalist with experience in print, photography, video, and online. My passion is reporting on individuals, faiths, nations, and situations that impact us all on the journey of life.

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